Almost all of our products are market leaders and as recognition of their quality, have won us
111 gold, 26 silver and 4 bronze Monde Selection medals since 1971.
Parle Products Pvt. Ltd. Is a US $ 450 million conglomerate started in India in 1929. We are in the business of manufacturing and marketing biscuits and confectionaries.
We have State-of-the-art machinery with automatic printing and packaging facilities. Our biscuit baking oven is the largest of its type in Asia.
Over the decades the efforts of our Research & Development wing have made the repertoire of our products grow manifold. In biscuits we have Glucose, Milk, sweet and salted cream, wafer crème, cumin seed and cheese categories.
In confectionery, we have a range of toffees and hard-boiled candies available in chocolate, mint, cola, and tropical fruit flavors. Some of these are double layered toffees and center filled candies packed in rolls or pillow packs, or have single or double twist wrapping.
Almost all of our products are market leaders in their category and as recognition of their quality, have won Gold, Silver and Bronze Monde Selection medals since 1971.
Parle enjoys a 40% share of the total biscuit market and a 15% share of the total confectionary market, in India.
Import-Export
The immense popularity of Parle products in India was always a challenge to our production capacity. Now, using more modern techniques for capacity expansion, we have begun spreading our wings and are going global.
Parle biscuits and confectionaries are fast gaining acceptance in international markets, such as, Middle East, Africa, South East Asia and the more sophisticated economies like U.S.A., UK, Canada, Australia and New Zealand now relish Parle products.
As part of the efforts towards a larger share of the global market, Parle has initiated the process of getting ISO 9000 certification.
The Parle name symbolizes quality, health and great taste. And yet, we know that constantly innovating and catering to new tastes have built this reputation. This can be seen from the success of its new brands such as Hide & Seek, Mangobite etc.
Today, the Parle brands have found their way into the hearts and homes of people all over India & abroad.
The Parle Biscuit brands, such as, Parle-G, Monaco, Krackjack, Marie Choice, Hide & Seek and confectionery brands, such as, Melody, Poppins, Rolacola, Mangobite enjoy a strong imagery and appeal amongst consumers across the world.
Which has resulted into Parle-G being the “worlds largest selling biscuit".
