Parle Platina is the premium and exclusive range of biscuits and snacks from the House of Parle. The new brand division aims to cater to consumers of varied and evolved tastes with its indulgent and aspirational products. Global ingredients such as cocoa, mixed berries and real chocolate chips have been incorporated into their range which includes Hide & Seek, Milano, Mexitos, Friberg and Nutricrunch. The Platina range remains true to the brand's core values of trust and great quality.